We have developed this Bangkok Post mobile privacy policy and copyright notice on with the realization that your personal information on our mobile portal service is of the utmost importance and requires to be safeguarded and protected carefully. This privacy policy and copyright notice only applies to our mobile portal service provided by Post Publishing Public Company Limited and its subsidiary and affiliated companies. This service may contain links to third party sites so that please be aware that we are not responsible for the privacy practices of any third party sites even if they market our services or use our name. Your use of this mobile portal service indicates to us apparently that you have read and accepted to our privacy policy and copyright notice as specified below.

1. Personal Information Collection
When you visit our mobile portal service, we collect and store your personal information which can either be (1) personally identifiable information that you knowingly choose to disclose whether by sign up for the service or participate to our surveys or contests such as your email address, income level, place of residence, use of websites, and age, or (2) non-personally identifiable information which is collected on an aggregate basis when you browse or access the service such as IP address, browser type, domain name, web page, access time and referring websites addresses.
You may update and change your personal information at any time by accessing to our mobile portal service.

2. Personal Information Use
In order to provide you with a better experience and to improve the quality of our mobile portal service, you authorize us, upon accessing to or signing up for our service, to use your personal information for the following particular purposes:

   2.1 to customize the advertising, provide and improve our service, contact you, conduct research, provide anonymous reporting for internal and external clients and partners, compile statistics, analyze website usage, ensure technical functioning and develop new service;

   2.2 to share your personal information with certain third parties such as the companies in our group, our advertising clients, our business partners, other companies and individuals to perform functions on our behalf, our employees, our agents, our contractors and others which they will use your personal information for marketing and advertising purpose and they do not have independent right to share your personal information to others;

   2.3 to deliver certain information, advertisement and market communications relating to our services and the services of the third parties such as e-Newsletters which you may opt out of receiving them;

   2.4 to disclose your personal information to satisfy any applicable law, regulation, legal process or enforceable governmental request as we, in our sole discretion, believe necessary or appropriate, to respond to claims or other legal proceedings, to protect against misuse or unauthorized use of this service, to investigate and take action regarding fraud, intellectual property infringement and illegal activities, and to limit our legal liability and protect the rights, property or safety of our companies, our users or the public; and

   2.5 to share your personal information to our partners if we are acquired by, merged with or joined with another business entity to continue to provide the service.

3. Cookies
Cookies are small files stored on your hard drive to allow web servers to recognize the device used to access a web site. When you visit our mobile portal service, we may send one or more cookies to monitor and store your targeted interests, to improve search results and ad selection, to track user trends and to send advertisements. Furthermore, you may encounter cookies that are placed by third parties so that please be aware that we do not control the use of cookies by third parties, including third party websites to which we may link.

4. Security
We use standard industry practices to carefully protect the confidentiality of your personal information against unauthorized access to or unauthorized alteration, disclosure or destruction of information through our service. However, no information transmission over the service can be guaranteed to be completely secure. Accordingly, we make no representations or warranties of any kind with regard to the sufficiency of these security measures and the security of any information that you transmit to us. We shall not be liable for any losses and damages that result from this security breach, technical malfunction or similar problem.

5. Right to Control Personal Information
In order to protect your personal information, you have a choice not to provide your personal information to us by decline to submit personal information to our service, in which case we may not be able to provide that service to you.

6. Copyright Notice
You acknowledge that all information, data, news, contents, photographs, images, pictures, sounds, logos, icons (called “authorized contents”) and all other materials on this mobile portal service including but not limited to software, trademarks, service marks, trade names, patent, source codes, know-how and any intellectual properties on this mobile portal service are exclusively owned by and licensed to Post Publishing Public Company Limited and are legally protected by the intellectual property law of Thailand (Copyright © Post Publishing). If any persons or entities copy, reproduce, modify, publish, distribute, rent, lease or otherwise use for any commercial or other unlawful interests or purposes, whether in any manner, the said intellectual properties without our written consent, we reserves the right to promptly take legal action against any wrongdoer to the maximum extent allowed by the applicable laws. However, you may view the authorized contents using your mobile device and make a temporary copy of such whether in whole or in part for your personal use only.

7. Limitation on Liability
You must not engage in any act which may infringe personal rights, the intellectual property rights or other rights of our companies or a third party and/or engage in any act prohibited by applicable laws and/or public morals. We makes no representations or warranties of any kind that our services or our authorized contents or intellectual properties published or transmitted through the service are correct, complete, free of defects, or merchantable for a particular purpose. If our services, authorized contents and/or intellectual properties cause any damages to any user or a third party, we shall not be liable to them. In addition, we will not be responsible for your injury or damages, including but not limited to those resulting from the loss or damage of personal information and/or whatsoever resulting from any circumstances or reason including, but not limited to, by hacking or by force majeure.

8. Change of Privacy Policy and Copyright Notice
We reserves the right to change, modify, amend and alter any and all terms and conditions stated herein at any time as we think fit without prior notice, by posting a new policy at this location.