Nuntawan Sakuntanaga, director-general of International Trade Promotion Department, said leading international brands such as Nike and Adidas had placed orders with Thai companies for uniforms for about 10 teams, and also national shirts for sale during the competition.
Four companies -- Hi-Tech Group, Nice Group, Hong Seng Group and Literty Group - had combined orders to manufacture about three million items for the event. The garments are in production and delivery process.
Vallop Vitanakorn, vice-chairman of the Federation of Thai Industries and chairman of Hi-Tech Group, said sports apparell made up about one-third of the country’s overall garment exports. This year's World Cup would help boost overall exports of garments by 5% in 2014 with a value of around US$3.05 billion.
The major markets for Thai sportswear are the US and countries in Europe.